We’re a motion design &
We believe every project is an opportunity to make good work. Finely crafted, collaborative work that challenges viewers to learn, to think, and tickle enough heartstrings to make the world feel warm and fuzzy. Even if it’s just a little.
At Ordinary Folk, we value the important things. All of them. We’re committed to work. But we’re also committed to time outside of work, doing things we love, with people we love.
“It is the small everyday deeds of ordinary folk that keep the darkness at bay. Small acts of kindness and love.”
Meet the Folks
(in order of appearance)
Owner & Creative Director
Jorge R. Canedo E.
Jorge is our founder and creative director. When he’s not directing, he’s likely attempting to create the perfect curve of animation. He spends his time hanging out with his talented wife and playing with his kids. His aim is to keep the important things important — God, family, others, and work.
Stefan aims to be like Gandalf. A good guide to clients, helping folks around him thrive, with a few fireworks along the way. In the wild, you’ll find him watching movies with his wife and romping with Ducky, his trusty cat. He hopes to keep God first, love people, and do good work.
Victor knows 3D, cel, characters and the only thing smoother than his keyframes, is his béchamel. He’s constantly curious in work and life. He loves trying out a new recipe or perfecting an old one. Victor loves adventures with his wife and two daughters and packing his home with friends.
Art Director & Animator
Art Director & Designer
Grace’s happy place is drawing. She loves designing and working closely with so many talented people. Wisconsin is home, where she spends time with her husband and dog, Rosie. She collects the little joys of feeding birds, watching critters, and enjoying nature.
Avi is at home sketching ideas, designing shapes, and wrangling colours. Outside of work, she enjoys the finer things. Long walks, drawing, warm chocolate chip cookies, and coffee shop hopping. She loves talking and thinking deeply about art, just because it’s beautiful.
Manuel gives characters character, and personality to shapes. Even if his animation doesn’t have legs, he’ll make it dance. And a quick ping pong match is all in a day's work. Manuel loves being with his family and cycling with friend — if they can keep up.
Mona is a champion for our artists and projects. Being an artist herself, she gets what it takes to do the work and helps those around her. Her work is thoughtful, with heaps of emojis, gifs, AND CAPS. She LOVES donuts, watching films, and soaking up rays when she’s not working.
Senior Designer & Animator
Josh is a multi-dimensional maker. Combining techniques with a sense of wonder is his superpower. When he's not making dad jokes, he’s making great memories with his lovely wife and 3 awesome kids in sunny Australia. He aims to point to the original creator through the act of creation.
Ricardo loves everything about making things move, either in two or three dimensions, lines, cubes, orbs or characters. When he’s not working, you’ll find him moving the strings on his guitars, or the motorcycle out of the garage for a ride on a sunny weekend. Most likely in search of good food and nice landscapes to photograph.
Esther is an illustrator with an unrequited love for animation. Her favourite projects allow her to collaborate with talented artists to bring exciting stories and meaningful ideas to life. She frequently draws inspiration from her love of nature, storytelling, and the rainy west coast. She also doesn’t mind a scary movie to get her blood pumping.
Everything is better when you work together. Check out some of our amazingly talented collaborators.